A link building strategy is an important part of search
engines optimisation. Search engines (Google, Yahoo and
Live) will also index those sites that link to you. As
an UK company, this is a vital part of the overall process
of link building for the following reasons:
- What sort of business is your company is involved
in
- The theme of your site or individual pages
- If your site is important to other web sites
Search engines rate good quality links highly because
they deem that what others say about you is probably
more accurate than what you say about yourself!
This specialist service for UK companies from the
Website Promotion Agency covers all of the different
aspects of link building. We review who you currently
link to and establish the quality of these links. Google
developed a hierarchy system to determine the quality
of it's links and this is called PageRank. When developing
an internet linking strategy for your website we review
the PageRank, as an inbound link from high ranking website
is far more effective in search engine optimisation
than a multitude of low ranking pages. Building these
internet links take time but this is out weighed by
the increase in internet traffic.
We use a structured methodology to develop this side
of your internet marketing, first gathering together
a large number of potential sites to link to including
sites your competitors link with. From this we carefully
select good high ranking site and start introducing
your website and requesting links.
Building a link strategy is just the first part of
the service. If over a period of months we have developed
100's of links between your site we also need to maintain
these links ensure that the quality remains high so
that the search engines continue to credit your site
accordingly.
Part of the Website Promotion Agency link building
service is to police these links ensuring they
are unbroken or the reciprocal site hasn't hidden your
links. The monthly reporting details these broken or
modified links and where necessary we take action to
rectify this issue.
Start straight away with our Analysis and Submission Service.
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